Better Business Marketing

Better Business Marketing

In my opinion the key to better Business Marketing is actually recognising that every business is made up of individuals and every customer is made up of individuals too. Once you speak to the individuals in those companies in a relevant way, then you will succeed at...
Business Tips from a Salty Dog

Business Tips from a Salty Dog

The America’s Cup competition is starting to heat up, right here in Auckland. We’re blessed to be able to watch the teams train out on the water in the Waitemata Harbour, each day. The boats are simply incredible, reaching new speeds never attained by sailboats...